I take great pleasure in introducing this weeks featured business! Ashley Webster is the owner of LiL Web’s Spray Tans. She is a mobile spray tan service based out of Fresno California. I have known Ashley since the beginning of Perfect Glow Sunless and here are some great facts about her and her business:
Years in Business: May 2014. Just a little over 2 years
Location: Fresno, Ca (Mobile service)
What made you start a sunless tanning business?
My whole life I have always been obsessed with being tan. Spray tanning in my area has gotten very popular over the years but the struggle is that in the Central Valley area from May –Sept, we are hitting triple digit temperatures. Due to the excessive heat it is almost impossible to spray tan in a salon and then not ruin your spray tan the moment you walk outside because you’re sweating. So I saw the need for mobile spray tanning and to me it was a no brainier. Getting spray tanned at your home in the AC was the way to go! Mobile spray tanning is such a fantastic service to offer. My clients love the idea and are spoiled now.
Do you tan full time or part time basis?
I spray tan only in the evenings starting at 5pm (when I get off work from my full time job) Wed- Friday & weekends whenever I’m available. My full time job is Monday- Friday 8- 5. I work for my family’s publishing company that’s been in our family over 130 years. That definitely comes 1st…. then spray tanning. People look at me crazy sometimes and say “take a break”! But spray tanning has become a hobby and I really enjoy it! (Plus the money is good too) he he. I figure while I have the time now, why not! My boyfriend is in law school, I’m not married (yet) and no kids. I know I won’t always have time like I do now so I’m taking FULL advantage of it. Hey ya gotta hustle!
What do you feel has been a big part of your success?
By far nailing down my solution, all products by Perfect Glow Sunless.
What is your favorite part of being a spray tanner?
I would say it is getting to know my clients and making them feel good about themselves with a gorgeous glow. I love seeing my clients happy.
Have you spray tanned any celebrities? If so how was that experience:
YES! I got the pleasure of spraying Caroline Bryan, Luke Bryan’s wife. She’s was so sweet and down to earth. I sprayed her in Fresno when her husband had a show. They were headed to Stagecoach and the American Country Countdown Awards the next day.
What is your favorite product?
Original Perfect Glow Rapid and Perfect Glow Rapid Cocktail .
What was an example of a challenge of being a business owner that you had to adapt to?
So far my challenge has been taking time for myself. I work A LOT!
What is an example of a marketing tactic that you found successful to increase your business?
My Barre Method babes. I spray a handful of the instructors pretty often and woman that take their classes notice how beautiful they look so my name gets spread like wildfire. Word of the mouth is how I have become so successful.
What suggestions do you have for newer techs in the industry?
BABY POWDER! It’s the best hidden secret to dust on your clients after a spray tan.
What do you like to do in your free time?
Weekends are usually my only free time and I enjoy time at home with my boyfriend, our mini schnauzer “Toochie”
and spending time with our whole family. I also enjoy shopping and anything outdoors too
For more information about Ashley please visit https://www.facebook.com/lilwebs/